Last week I stumbled across a new app, Steller, which offers an easy way to create visual stories with your existing photos and videos. Not only is the UX incredibly intuitive, but also the preloaded templates are beautifully designed, which ensures that your finished story looks like a work of art. This got me thinking about storytelling, and if or how all the creative tools we have at our disposal are changing the way we create, tell, interpret and engage with stories.
In the past, stories were narratives passed down verbally person-to-person, generation-to-generation. They were a form of memorializing events, passing time and ultimately reinforcing the collective values of a culture by instilling a common narrative. Now with the advent and accessibility of content creation tools and social platforms, like Instagram and Vine, and even Snapchat, storytelling and storysharing has become more inclusive and accessible than ever. More interestingly, these new mediums have developed their own verbal and visual languages – the most popular being of course, the hashtag. These different modes of expression, whether it’s creating poetry in 140 character (Twitterature) or capturing a mood through a specific filter or editing a moment into a six second looping clip, are encouraging people to be more creative and playful with the way they communicate their stories.