---
title: "Mobile work research for a consumer technology company | antedote"
description: "Innovation research for a consumer technology company: jobs-to-be-done interviews with people who work on the move, a co-creation workshop and prioritized opportunities."
url: "https://antedote.com/explore-our-work/understanding-how-mobile-work-is-changing/"
author: "antedote"
---

# Understanding how mobile work is changing

A consumer technology company wanted to understand how working on the move was changing, and where its products could help. We combined jobs-to-be-done interviews with a workshop and online concept exploration, then prioritized the opportunities with its team.

·

**Client**
Consumer technology company

**Industry**
Consumer technology

**Kind of work**
Innovation and concept development

**Our role**
Jobs-to-be-done interviews, a co-creation workshop and concept exploration with mobile workers

## The question

More people were working away from a fixed desk, and the company wanted to know what that meant for the people doing it and for the products they carry.

It needed a view of who these workers are, what they are trying to get done, and which opportunities deserved its investment.

## Our approach

We began with the company’s own past research, interviews with its stakeholders and a landscape of the technologies involved that its experts could add to, then held jobs-to-be-done video interviews with people who work on the move.

A virtual workshop with the client team turned that understanding into early concepts, which an online board explored with workers before a second workshop weighed each opportunity for excitement and feasibility.

## What the team came away with

Profiles of the people who work this way, the jobs they need done and the opportunity areas that follow, with a landscape of the market around them.

The team left the final workshop with its priorities already agreed.

## Related work

[View innovation and concept development case studies](https://antedote.com/explore-our-work/?work=Innovation%20and%20concept%20development#library)

- Software

    ### [Mapping where a communications software platform could do more](https://antedote.com/explore-our-work/product-opportunities-for-a-software-platform/)

    After the first program with PR professionals, the company brought us back to do the same with journalists.

- Consumer technology

    ### [Choosing the services to build around a device portfolio](https://antedote.com/explore-our-work/consumer-electronics-services-vision/)

    As devices in its categories grew harder to tell apart, a consumer technology company needed a services vision for its whole portfolio, five to ten years out.

**What we do**
[Innovation](https://antedote.com/what-we-do/innovation/)

**The thinking behind this**
- [The technology works. What should it become?](https://antedote.com/thinking/from-technical-capability-to-customer-proposition/)

## Deciding where to grow, or what to develop?

Bring an ambition or an early idea, and we’ll talk through where to start.

[Talk to us](https://antedote.com/talk-to-us/) · [hello@antedote.com](mailto:hello@antedote.com)

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